The Gem of Downtown St. Petersburg Is Embarking on a Thoughtful Reimagining That Honors Old and New Florida as a Symbol of the Area’s Rebirth

ST. PETERSBURG, FL (Sept. 29, 2021) – The Vinoy® St. Petersburg Resort & Golf Club announces the launch of the initial phase of a comprehensive transformation that will reflect the resort’s rich history through a refined yet sophisticated lens. Designed by world-renowned firms Rockwell Group and Hart Howerton, the elegant redesign will include the resort’s legendary veranda, porte cochère, main lobby, guest rooms, spa, ballrooms, restaurants and more, with an anticipated completion in 2022.

“The Vinoy has been adored by both local Florida residents and visitors for nearly a century,” said Tabish Siddiquie, the resort’s general manager. “This transformation further establishes The Vinoy as St. Petersburg’s social hub and a pillar of the flourishing community.”

With nods to the urban resort’s glamorous past, the revamp incorporates elegant design elements while celebrating The Vinoy’s traditional Mediterranean Revival design and old-Florida grandeur. The reimagined arrival court, veranda, and lobby, which will feature a patisserie, will showcase beautiful design highlights and custom, lantern-like chandeliers, introducing visitors to the resort’s renewed image. Timeless architectural details like the lobby’s original cypress wood beams and ceramic flooring will be honored and restored within the new interiors. The Vinoy’s refined veranda, with its iconic front porch, will continue to celebrate the Florida sunshine and the resort’s location on the Tampa Bay, with custom rocking chairs—a Vinoy tradition—and indigenous Floridian foliage.

The fully renovated Historic Tower guest rooms will be inspired by Florida’s coastal topography and will feature the hotel’s signature polished palette, streamlined crown molding, wood flooring and dramatic fixtures that create a sense of relaxed luxury, and most rooms will now have walk-in marble showers. Upgrades to The Vinoy’s Grand Ballroom include aesthetic upgrades such as a new, lush walled garden outside the dramatic arched windows and a restoration of the iconic Chihuly chandelier. The revamped Vinoy pool terrace will exude old Florida glamour, with stylish cabanas, bespoke sun loungers and a new pool restaurant and bar adding to the existing Paul’s Landing, making it an enticing area within the resort.

Throughout the evolution, The Vinoy will offer guests and members an elevated and welcoming experience that exudes St. Petersburg’s unique charisma and the resort’s unforgettable hospitality, further defining it an icon of the St. Petersburg skyline.

About The Vinoy Renaissance St. Petersburg Resort & Golf Club
Originally opened on New Year’s Eve in 1925 and listed on the National Register of Historic Places, The Vinoy® St. Petersburg Resort & Golf Club is the only historic luxury resort on Florida’s west coast that boasts 13.5 acres of idyllic waterfront property, a private 72-slip marina, 18-hole golf course on the exclusive Snell Isle, tennis complex and fitness center. The iconic pink hotel blends modern elegance with Mediterranean Revival architecture in the heart of downtown St. Petersburg, with over 40,000 square feet of spectacular indoor/outdoor event space, innovative restaurants and a day spa.

About Marriott Hotels + Resorts
Marriott International, Inc.
(NASDAQ: MAR) is based in Bethesda, Maryland, USA, and encompasses a portfolio of more than 7,000 properties under 30 leading brands spanning 132 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts all around the world.  The company now offers one travel program, Marriott Bonvoy™, replacing Marriott Rewards®, The Ritz-Carlton Rewards®, and Starwood Preferred Guest®(SPG).  For more information, please visit our website at, and for the latest company news, visit In addition, connect with us on Facebook and @MarriottIntl on Twitter and Instagram.

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