Palm Beach County’s tourism community works together to prevent the spread of COVID-19 by pledging to follow health guidelines set forth by health and government officials


WEST PALM BEACH, Fla. (July 22, 2020) – Discover The Palm Beaches (DTPB), the official tourism marketing organization for Palm Beach County, Florida, has launched “The Palm Beaches Pledge” to help prevent the spread of COVID-19. As part of the destination’s unified promise, hotels, attractions, restaurants, transportation services and a variety of other businesses vow to follow CDC and government guidelines, among taking other measures. Businesses will also continue encouraging guests to follow mandated mask, social distancing and sanitation guidelines. The pledge is a public commitment to the health and wellbeing of employees, local patrons and visitors, and declares:


As a member of The Palm Beaches business community, health and safety is our number one priority. To demonstrate our unwavering commitment to your wellbeing, we are united in following the CDC guidelines to prevent the spread of COVID-19. We pledge to:

  • Wear a facial covering when around other people in public spaces
  • Create and maintain safe, six-foot buffers between ourselves and others
  • Keep our place of business sanitized, according to CDC guidelines
  • Pursue GBAC STAR Accreditation (if applicable)


In early June, The Palm Beaches became the first and only destination in Florida to commit to the Global Biorisk Advisory Council (GBAC) STAR accreditation program for its hospitality facilities. Established by ISSA, the worldwide cleaning industry association, the GBAC STAR program offers one of the highest standards of safety and sanitation for the global tourism and other industries – one that already has been adopted by major companies such as American Airlines and The Leading Hotels of the World, Ltd.


“Our public pledge is a promise to The Palm Beaches community and visitors that our tourism businesses take this virus seriously and have established enhanced cleanliness guidelines for the betterment of all,” said Jorge Pesquera, president and CEO of DTPB.


He continued, “We’re confident we can work together to prevent the spread of COVID-19, while keeping our businesses open. However, it will take everyone – business owners, employees and guests – to heed guidelines from health and government officials, including wearing a mask, respecting physical distancing and frequently sanitizing one’s hands and places of business.”


The Palm Beaches Pledge was created by Discover The Palm Beaches, and is supported by Business Development Board Palm Beach County, Florida Restaurant & Lodging Association - Palm Beaches Chapter, Palm Beach County Attractions Association, Chamber of Commerce of The Palm Beaches, Delray Beach Chamber of Commerce, Delray Beach Downtown Development Authority, Palm Beach Chamber of Commerce and the cities of Riviera Beach, Lake Worth Beach and Boca Raton.


To date, tourism businesses that have signed the pledge include:




Amrit Ocean Resort & Residences

Best Western Palm Beach Lakes

Boca Raton Marriott at Boca Center

Boca Raton Resort and Club, A Waldorf Astoria Resort

Courtyard by Marriott Delray Beach

Crane's Beach House Hotel & Luxury Villas

Eau Palm Beach Resort & Spa

Embassy Suites by Hilton Palm Beach Gardens

Fairfield by Marriott Boca Raton

Four Seasons Resort Palm Beach

Grandview Gardens Bed & Breakfast and Vacation Homes

Hilton Palm Beach Airport

Hilton West Palm Beach

Home2 Suites West Palm Beach Airport

Homewood Suites by Hilton Palm Beach Gardens

Jupiter Beach Resort

Opal Grand Oceanfront Resort & Spa

Palm Beach Marriott Singer Island Beach Resort & Spa

Wyndham Hotel Boca Raton

PGA National Resort & Spa

The Brazilian Court Hotel

The Breakers Palm Beach

The Chesterfield Palm Beach

The Colony Palm Beach

The Seagate Hotel & Spa



Art Deco Society of the Palm Beaches

Arts Garage

Boca Raton Museum of Art

Core Ensemble

Dance Theater of Florida

Equestrian Sport Productions

Everglades Holiday Park

Festival Management Group

FITTEAM Ballpark of the Palm Beaches

Flagler Museum

Historical Society of Palm Beach County

International Polo Club

JCD Sports Group

Lighthouse ArtCenter

Loggerhead Marinelife Center

MNM Theatre Company, Inc.

Mounts Botanical Garden

North Palm Beach Rowing Club

Palm Beach County Attractions Association

Palm Beach International Equestrian Center

Palm Beach Jupiter Dolphin Tours

Palm Beach Kennel Club and Entertainment Complex

Palm Beach Photographic Centre

The Busch Wildlife Sanctuary Inc.

The Society of the Four Arts

Timbers Jupiter

Visit Palm Beach

West Palm Beach Food Tour


Cities/Local Boards, Chambers and Tourism Organization.:

AGC Florida East Coast Chapter

Central Palm Beach County Chamber of Commerce

City of West Palm Beach

Cultural Council of Palm Beach County

Discover The Palm Beaches

Marine Industries Association of Palm Beach County

Palm Beach County Board of County Commissioners

Palm Beach County Film & Television Commission

Palm Beach County Sports Commission

Palm Beach North Chamber of Commerce

South Florida Fair/PBC Exposition, Inc.

Tourist Development Palm Beach County Florida

Town of Palm Beach

Women's Chamber of Commerce of PBC

Worth Avenue Association



Burt & Max's Bar & Grille

Deck 84

Max's Grille




Awards & More by Academy

Classic Collections of Palm Beach


The Gardens Mall

Pioneer Linens



Diana’s Nail Bar

LUXE Custom Airbrush Tanning




Academy Bus

Boca Raton Airport Authority

Bus One LLC


Services (Misc.):

AA Video

Assisting Hands Palm Beach

Connected Concierge

Events & Logistics


Grandma's Place

Kirkland Event & Destination Services

Lessing's Hospitality Group

Lotus Trips Travel Co.

Optimist Capital

Organicide Disinfection Services

Palm Planning Group


Rosenzweig Financial Services

Signature Flight Support

The Travel Corp.

Veppa Services

Waste Management


Local Organizations/Businesses (Misc.):

Girl Scouts of Southeast Florida

Jeck, Harris, Raynor & Jones

Sisca Construction

Supervisor of Elections Office



During the COVID-19 crisis, one of the leading priorities of DTPB has been to bring the tourism community closer than ever before and establish a unified beacon for recovery. The organization has been working to educate and inform the destination’s tourism businesses by leading regular virtual events for business owners, such as Town Halls and educational seminars alongside leaders from the U.S. Travel Association, Florida Department of Health – Palm Beach County, Florida Attractions Association, Florida Retail Federation Services and the International SPA Association, and Florida Restaurant and Lodging Association. Behind-the-scenes tours of businesses displaying their elevated safety measures can be viewed on The Palm Beaches’ virtual Traveler Information hub.


Businesses can take the pledge online by visiting DTPB’s website. Businesses who take the pledge will receive display materials such as window clings, posters and digital banners to display at their respective properties.


­Discover more about The Palm Beaches at Follow @PalmBeachesFL on FacebookInstagram and Twitter.


About Discover The Palm Beaches
Discover The Palm Beaches, formerly the Palm Beach County Convention and Visitors Bureau, is the official 501(c)(6) not-for-profit, accredited tourism marketing organization that promotes the collection of 39 cities and towns commonly referred to as “The Palm Beaches,” which spans more than 2,300 square miles and 47 miles of pristine, golden beaches from Boca Raton to Jupiter and Tequesta. Tourism is among Palm Beach County’s major industries, generating $5.06 billion in direct visitor spending and supporting 70,000 jobs with an economic impact of more than $7.7 billion. Once recognized as a tropical escape for elite travelers in the late 1800s, America’s First Resort Destination® is making its resurgence as The Best Way To Experience Florida®, welcoming a record-breaking 8.22 million people in 2019. The Palm Beaches are home to more than 17,000 hotel rooms, ranging from historic resorts to boutique inns. The destination features more than 100 family-friendly attractions, world-class luxury and antique shopping experiences, 125 miles of peaceful waterways for on- or in-the-water activities, 160 artificial reefs that line the Atlantic Ocean’s Gulf Stream current, 160 golf courses, award-winning restaurants and a thriving entertainment scene boasting more than 200 art and culture organizations.


For more information about The Palm Beaches, visit and connect on social media via FacebookTwitter and Instagram @PalmBeachesFL, YouTube at Discover The Palm Beaches and the hashtag #ThePalmBeaches. Tune-in to The Palm Beaches TV for 24/7 streaming content of the destination’s hotels, attractions, restaurants and experiences. 



Ashley Svarney
Senior Director, Public Relations & Social Media
Discover The Palm Beaches
Office: 561-233-3030; Cell: 954-592-6683