Play, Dance, and Party at Family-Friendly Music Fest  starring the First LEGO® Minifigure to Sign a Record Deal, DJ L.L.A.M.A.

WINTER HAVEN, Fla. (August 13, 2021) — LEGOLAND® Florida Resort is hosting the ultimate festival for fans of music and fun this Labor Day Weekend, Sept. 4 through 6, at LEGO® VIDIYO™ MUSIC FEST. This one weekend-only, family-friendly event features a special performance by LEGO® VIDIYO™ superstar, DJ L.L.A.M.A and will be packed full of musical experiences including interactive VIDIYO™ games, live entertainment, and awesome prizes.

The exciting line up of activities kicks off at the Main Stage, with dance-offs featuring some of today’s hottest music, VIDIYO™ inspired games, and viewing screens packed with VIDIYO™ content created during the event at BeatBit Studio.

BeatBit Studio features touchless digital screen displays where park guests can embrace their inner superstar by selecting their perfect BeatBit package and dancing alongside a

digital Party Llama to create a short video clip. Guests can also snap a photo of themselves with their favorite VIDIYO™ bandmates to share with their friends and family.  

Throughout the event days, pop-up experiences will include dance parties with LEGO® VIDIYO™ dancers and even the chance to meet DJ L.L.A.M.A, himself! 

LEGO® VIDIYO™ swag will be available as prizes for interactive, classic musical games such as “name that tune”, “freeze dance”, and “sing-along”. Guests can even come dressed as their favorite musician or band to enter a judged costume competition. 

All event activities are included with LEGOLAND® Theme Park general admission and select

Annual Passes, starting at $9/month with a small down payment. Enjoy the Music Fest,

Theme Park, and Water Park all weekend long like a VIP when you book your family an All-

Inclusive Vacation Package, which includes your hotel stay at a fully themed LEGOLAND

Hotel, tickets to the both parks, dining from check-in to check-out, and more! Learn more at

LEGOLAND has built extra fun into every month of 2021 as the theme park built for kids celebrates its tenth birthday. The yearlong birthday celebration includes new events, attractions and shows, and the return of fan-favorite events like the upcoming Brick or Treat and Holidays at LEGOLAND. Join the party at

About LEGOLAND® Florida Resort LEGOLAND® Florida Resort is the ultimate vacation destination for families with kids. Located 45 minutes from Orlando and Tampa, the Resort features an interactive, 150-acre Theme Park with more than 50 rides, live shows and themed attractions inspired by popular LEGO® brands and characters, a seasonably heated Water Park, that is open year round, with more than a dozen family water slides, and three uniquely themed on-site accommodations. Located 130 kid-steps away from the Theme Park’s front gate, LEGOLAND® Hotel and the new LEGOLAND® Pirate Island Hotel bring the Theme Park fun into the hotel with nightly entertainment, resort pools, and guest rooms with separate adult and child sleeping areas, and in-room treasure hunts. Just across the street, LEGOLAND® Beach Retreat features beach-themed bungalows in village-style layout centered around outdoor play areas and unforgettable Florida lake views. 

2021 marks the Theme Park’s 10th birthday and a year of celebrations for LEGOLAND including a full lineup of events, new openings and an all-new show, Brickbeard’s Watersports Stunt Show, that features gravity-defying stunts including wakeboarding, barefoot skiing, and an all-new flyboard act above the legendary Lake Eloise. More information is available at

About Merlin Entertainments Merlin Entertainments is a global leader in location-based, family entertainment. As Europe's number one and the world's second-largest visitor attraction operator, Merlin operates 129 attractions, 21 hotels and 6 holiday villages in 24 countries and across 4 continents. Merlin’s purpose is to deliver memorable experiences to its millions of guests around the world, through its iconic brands and multiple attraction formats, and the commitment and passion of its employees.  

See for more information and follow on Twitter @MerlinEntsNews.

About Universal Music Group Universal Music Group (UMG) is the world leader in music-based entertainment, with a broad array of businesses engaged in recorded music, music publishing, merchandising and audiovisual content in more than 60 countries. Featuring the most comprehensive catalog of recordings and songs across every musical genre, UMG identifies and develops artists and produces and distributes the most critically acclaimed and commercially successful music in the world. Committed to artistry, innovation and entrepreneurship, UMG fosters the development of services, platforms and business models in order to broaden artistic and commercial opportunities for our artists and create new experiences for fans. Universal Music Group is a Vivendi company.