The World’s First Peppa Pig Theme Park will open as a Certified Autism Center when the park debuts on February 24, 2022. The new park shared this commitment along with a reveal of its newly designed ride vehicle, which allows for increased accessibility for children with wheelchairs, to media at the IAAPA Expo today in Orlando. A full Accessibility Guide along with other longer term plans for continued updates are also in development for all the park’s oinktastic experiences, including its six rides, six themed playscapes and water play area. 

NEW! PEPPA PIG THEME PARK ENHANCES RIDE AND PLAY ACCESSIBILITY 

Whee! When the Peppa Pig Theme Park opens this February, little piggies and their families will ride to the sky to enjoy brilliant views from Peppa Pig’s Balloon Ride. Guests will enjoy the ride from whimsical baskets, crafted to look like a hot air balloon and are specially designed to allow children who use wheelchairs to roll on to the “balloon basket” without needing to transfer from their wheelchairs. Merlin Entertainments’ creative and project delivery team, Merlin Magic Making, along with the ride manufacturers at Technical Park worked closely to develop this adaptation to a fan-favorite ride to ensure more children could experience it safely along with a grownup, or adult companion. This is just one part of a larger commitment from Merlin Entertainments to develop attractions that can be enjoyed by all guests, of every ability.

In addition to this very special ride, the playful park’s marquee water play attraction, the Muddy Puddles Splash Pad has been developed with kid-friendly accessibility in mind. The ground will be specially graded for wheelchair use and several heights of water play elements are being choreographed for the enjoyment of all guests and all abilities. This includes a tunnel of water hoops that can be navigated in a wheelchair and additional interactive splash surprises at varying height levels. 

Back on dry land, explorers and “little piggies” will discover additional fun adventures that are sized with these same guiding principles of accessibility in mind. Children in wheelchairs will be able to maneuver and explore the sensory-rich trail of Peppa’s Pedal Bike Tour without leaving their own wheelchairs. The enchanting, greenery-covered maze walls of George’s Fort have also been mapped out to all ADA guidelines and standards. Additionally, all the Fun Fair free game counters have been constructed at accessible heights to be easily enjoyed by everyone. 

NEW! PEPPA PIG THEME PARK TO OPEN AS A CERTIFIED AUTISM CENTER

Peppa Pig Theme Park is partnering with The International Board of Credentialing and

Continuing Education Standards (IBCCES) to earn its accreditation as a Certified Autism

Center (CAC) when it opens on February 24, 2022. IBCCES will work with the Peppa Pig Theme Park to conduct a staff-wide autism sensitivity and awareness training in addition to making more tangible updates to the in-park communciations. The training reviews the areas of sensory awareness, environment, communication, motor and social skills, program development, and emotional awareness and includes a comprehensive autism competency exam. The extended commitment will require the Park to continue ongoing staff training past its grand opening to ensure that team members have the requisite knowledge, skills, temperament and expertise to interact with all families and children with special needs, specifically on the autism spectrum.

In addition to staff training, IBCCES is conducting an in-depth review of the new Park to develop a detailed Sensory Guide. This guide features a review of every attraction by providing insight on how a child with sensory processing issues may be affected by each of the five senses. This will create a comprehensive planning tool that will provide the information needed to make it easier for parents and families to plan activities that satisfy their child’s specific needs and accommodations. 

Located just steps away from Peppa Pig Theme Park, LEGOLAND^® Florida Resort has also committed to earning this designation by the grand opening of Peppa Pig Theme Park on February 24, 2022 to ensure resort-wide accessibility enhancements that even further establish the parks as truly “built for kids to take the lead”. This Resort-wide certification will include LEGOLAND^® Theme Park, LEGOLAND^® Water Park, LEGOLAND^® Hotel, LEGOLAND^® Pirate Island Hotel and LEGOLAND^® Beach Retreat. 

In addition to these accessibility enhancements and CAC program, a comprehensive Accessibility Guide is also in development for Peppa Pig Theme Park. This planning tool will help all families be aware of the many services and access options that will be available so they can plan the ultimate day of adventure for their preschoolers. 

Oink, oink, look out grownups!  Ticket, Annual Passes and Vacation Packages are now available on PeppaPigThemePark.com/Florida. Special offers, including an All-Inclusive and an early booking incentive that gives families a third night free when they book two nights, are now on sale for travel dates starting Feb. 24, 2022. Vacations packages include a stay at LEGOLAND^® Hotel, LEGOLAND Pirate Island Hotel or LEGOLAND Beach Retreat, all locations are located just steps away from Peppa

Pig Theme Park and include Peppa Pig Theme Park, LEGOLAND Theme Park and LEGOLAND Water Park tickets, complimentary parking, complimentary breakfast and more. Every room features separate parent and kid sleeping areas—complete with bunk beds for the little ones—and loads of kid-friendly amenities including a separate entertainment center, bathroom with built-in potty-training seat, handheld showerheads, and more. Families can learn more and book now at PeppaPigThemePark.com/Florida

Of course, we have even more brilliant surprises to share as we get closer to opening this February. Fans and parents of future “little piggies” can be among the first to hear our news as we continue to share all the fun details for the food, shopping and other fun surprises by signing up for the Peppa Pig Theme Park emails on PeppaPigThemePark.com/Florida. Also, for all the latest updates, don’t forget to follow us on our social media channels. Instagram & Facebook: @PeppaPigThemeParkFlorida and Twitter: @PeppaPigFlorida

Oink, oink!

# # #

About Hasbro 

Hasbro (NASDAQ: HAS) is a global play and entertainment company committed to Creating the World's Best Play and Entertainment Experiences. From toys, games and consumer products to television, movies, digital gaming, live action, music, and virtual reality experiences, Hasbro connects to global audiences by bringing to life great innovations, stories, and brands across established and inventive platforms. Hasbro’s iconic brands include NERF, MAGIC: THE GATHERING, MY LITTLE PONY, TRANSFORMERS, PLAY-DOH, MONOPOLY, BABY ALIVE, POWER RANGERS, PEPPA PIG and PJ MASKS, as well as premier partner brands. Through its global entertainment studio, eOne, Hasbro is building its brands globally through great storytelling and content on all screens. Hasbro is committed to making the world a better place for all children and all families through corporate social responsibility and philanthropy. Hasbro ranked among the 2020 100 Best Corporate Citizens by 3BL Media, has been named one of the World’s Most Ethical Companies® by Ethisphere Institute for the past ten years, and one of America’s Most JUST Companies by Forbes and JUST Capital for the past four years. We routinely share important business and brand updates on our Investor Relations website, Newsroom and social channels (@Hasbro on Twitter, Instagram, Facebook and LinkedIn.) 

© 2021 Hasbro, Inc. All Rights Reserved.

About Merlin Entertainments

Merlin Entertainments is a global leader in location-based, family entertainment. As Europe's number one and the world's second-largest visitor attraction operator, Merlin operates 137 attractions, 22 hotels and 6 holiday villages in 24 countries across 4 continents. Merlin’s purpose is to deliver memorable experiences to its millions of guests around the world, through its iconic brands and multiple attraction formats, and the commitment and passion of its employees.  

See www.merlinentertainments.biz for more information and follow on Twitter @MerlinEntsNews.

About LEGOLAND^® Florida Resort

LEGOLAND^® Florida Resort is the ultimate vacation destination for families with kids. Located 45 minutes from Orlando and Tampa, the

Resort features an interactive, 150-acre Theme Park with more than 50 rides, live shows and themed attractions inspired by popular LEGO^® brands and characters, a seasonably heated Water Park, that is open year round, with more than a dozen family water slides, and three uniquely themed on-site accommodations. Located 130 kid-steps away from the Theme Park’s front gate, LEGOLAND^® Hotel and the new LEGOLAND^® Pirate Island Hotel bring the Theme Park fun into the hotel with nightly entertainment, resort pools, and guest rooms with separate adult and child sleeping areas, and in-room treasure hunts. Just across the street, LEGOLAND^® Beach Retreat features beachthemed bungalows in village-style layout centered around outdoor play areas and unforgettable Florida lake views.

2021 marks the Theme Park’s 10^th birthday and a year of celebrations for LEGOLAND including a full lineup of events, new openings and an all-new show, Brickbeard’s Watersports Stunt Show, that features gravity-defying stunts including wakeboarding, barefoot skiing, and an all-new flyboard act above the legendary Lake Eloise. More information is available at LEGOLAND.com/Florida    

International Board of Credentialing and Continuing Education Standards (IBCCES)

In 2001, IBCCES identified a need for standardization within healthcare, education, and corporate environments to meet the growing needs of those with cognitive disorders. We assembled a board of thought leaders and experts in these fields to address the growing international need and create a series of certification programs in autism, ADHD, sensory disorders, dementia, mental health, dyslexia, and other cognitive disorders and special needs.

Their globally recognized certification programs were established to set the industry standards and create a worldwide community of trained and knowledgeable professionals. As the impact of cognitive disorders now reaches 1 in 4 people, our team continues to grow and expand our reach to ensure professionals in these industries are aware of the latest research and applications.

IBCCES adheres to international standards for boards that grant professional credentials. The IBCCES certification procedures and content undergo various reviews and validation, pursuant to the professions that are eligible for certification, as well as standards established by content experts in the field. To learn more about the International Boards of Credentialing and Continuing Education Standards, please visit: https://ibcces.org/